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Netflix co-CEO Ted Sarandos explains why he thinks the HBO Max rebrand 'makes sense'
Netflix's co-CEO weighed in on Warner Bros. Discovery's decision to revert to the HBO Max branding. The streamer's name ...
Max pivots back to HBO Max as WBD rethinks ability to compete with Netflix
Warner Bros. Discovery's (WBD) streaming service Max will be called HBO Max starting this summer, bringing back a name that ...
Max, Once Known as HBO Max, Is Calling Itself HBO Max Again. Got It?
Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...
HBO Max Enters Hall of Fame of Corporate Brand Reversals Alongside Netflix, Coca-Cola
Wednesday's name change adds Warner Bros. Discovery to an infamous list of prominent companies that have made well-publicized ...
Warners Reverses Course: Changes Max’s Name Back to HBO Max
WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...
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This is why Max is changing its name back to HBO Max
Somehow… HBO Max has returned, with Warner Bros announcing that the Max streaming service will return to its original name.
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The best new shows to stream on Netflix, Hulu, Max (HBO), and more
Max has launched its buzzy new ’70s crime thriller, Duster, while Apple TV+ has a charmingly hilarious sci-fi comedy called Murderbot. Keeping the sci-fi theme going, Netflix dropped the entire ...
Max Brand Reversal Driven By Warner’s Changing Ambitions, Direction
Warner Bros. Discovery will revert the name of its streaming service to the original HBO Max, which says a lot about how much ...
HBO Max Lives! Max to Change Its Name Back After Two Years
Guess who's back? Back again? The HBO in HBO Max will return this summer, two years after Warner Bros. Discovery dropped it ...
Max is going to be HBO Max. Again. Here's what that really means.
Warner Bros. Discovery's rebranding of HBO Max highlights the merger's failure to reach its original goal.
Is the New ‘Final Destination: Bloodlines’ Movie Streaming on Netflix or HBO Max?
Final Destination Bloodlines opens in theaters this weekend, marking the sixth film in the horror movie franchise. We can’t ...
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Best new movies to stream on Netflix, Hulu, Prime Video, Max (HBO), and more
Gareth Evans, director of the Indonesian hit action series The Raid, gets his shot at a Netflix Original with Havoc ... and fantasizing about her crush, Max Warren (Matt Cornett).