Target Corporation faces declining sales, weak traffic, and margin pressures despite a 4.5% dividend yield. Click for my TGT earnings review and look at value.

Target shares sank 7% Wednesday morning after the retail giant lowered its full-year sales projection following mixed first-quarter results.

Stocks slipped Wednesday amid signs that tariffs are weighing on consumer spending and investor concerns about the U.S. fiscal outlook.

Retailers have been treading carefully around the question of price increases and import taxes since Trump slammed Walmart last weekend.

The retailer’s stock was up more than 2% in recent trading. At its current level near $95, Target is still below the price just above $98 at which it closed Tuesday before reporting its latest financial results —but also substantially off the sub-$91 lows it touched in response to those results.

Target and Walmart both faced boycotts over pulling back from their DEI efforts. But Target got the worst of the effects.

"Target is also intensifying efforts to entice customers who are nervous about the economy and inflation. The retailer says it is offering 10,000 new items starting at $1 — with the majority under $20," ABC News reported.