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Google’s Universal Commerce Protocol

Google’s Universal Commerce Protocol aims to simplify life for shopping bots

Agentic AI is struggling with the complexity and variety of real-world commerce, so Google and others are helping enterprises standardize interactions with online shopping bots.

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Computer Weekly · 15h

Google banks on Universal Commerce Protocol (UCP) for agentic commerce

· 3d · on MSN

Google announces a new protocol to facilitate commerce using AI agents

1d

How Google’s New UCP Lets AI Do Product Discovery, Carts & Checkout Across the Web

Meet Google's agent Universal Commerce Protocol (UCP) standard linking AI assistants to retailers, carts & wallets, so you ...

2don MSN

Google makes a big move into agentic commerce, raising questions about Amazon’s retail dominance

Google is making a big push into AI-powered shopping with the release of Universal Commerce Protocol (UCP), a new open ...

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