DENVER, June 22, 2026 /PRNewswire/ -- Today at the Cannes Lions International Festival, Comcast Technology Solutions (CTS) announced that Active International, the global media and corporate trade ...

Advertising operations managers are responsible for the advertising done by a company. They may be employed by advertising agencies or service-based companies, and in some organizations the ...

In the wake of Netflix revamping its senior advertising executive suite with the promotion of Amy Reinhard, replacing Jeremi Gorman, one analyst now believes there will be a major change with a core ...

While an integral component of the AdTech industry, ad ops remains a rather confusing term. If you try to google it, you will find an entire set of definitions, some of which may be quite dissimilar.

It’s nearly impossible to accuse ad tech of being behind on automation. In fact, ad tech is now built on algorithms, all designed to maximize yield for buyers and sellers. Today, every impression has ...

“Ad Agents” is a column written by the agency-side of the digital media community. Daniel Davies is Director, US Ad Operations at agency trading desk Adnetik. For eons (at least as measured in online ...

NEW YORK, N.Y.—Preman Narayanan, a veteran of some of the leading companies in targeted television advertising, is joining Hearst Television as vice president of ad operations and information services ...

An advertising director, or advertising manager, oversees advertising operations in varied business environments. Advertising managers commonly work in advertising agencies and large newspapers, such ...

In two recent interviews, Jarred Wilichinsky, Paramount’s SVP of ad operations, explained the story behind the Paramount ad experience. He discussed what it took to oversee three different properties’ ...

Long a pipe dream, scalable linear addressable advertising is now available across all platforms. In fact, TV channels are deploying it now, and these early adopters will likely command extra-high ...

Google's conversational agent now troubleshoots delivery and builds reports inside Ad Manager, bringing prompt-driven ...