Marketing automation or customer journey orchestration — which is best? Discover the ins and outs of each, and which will offer your business the most benefits. When it comes to CX approaches, ...

Marketing automation is critical to running an effective and scalable marketing team. As a result, it is exploding in popularity: experts expect the market to reach $11.46 billion by 2027. Many ...

Opinions expressed by Entrepreneur contributors are their own. It is no secret that the world has changed drastically in the last few decades. With technology advancing at a rapid pace, it’s hard to ...

According to the 2022 Franchising Economic Outlook report, the number of quick-service restaurant franchise establishments is projected to rise to 192,426 in 2022 from the 188,402 established in 2021.

Marketing automation is a category of tools and strategies that help businesses streamline their marketing efforts. It eliminates the need to do some repetitive tasks manually, like sending welcome ...

AI-powered marketing automation recorded a global corporate investment of approximately $94 billion in 2021. Businesses depend on data, and AI marketing automation helps decision makers intelligently ...