Edtech start-up Byju's recently got the flak for signing footballer Lionel Messi as its global brand ambassador after registering a huge loss and layoffs. Digital marketing agencies weigh in on ...
Byju Raveendran, the founder of BYJU'S ... Cup in Qatar in 2022 and appointing football star Lionel Messi as the brand ambassador. Almost $300 million was directed to covering losses in Tangible ...
With Byju’s mired in financial and legal troubles, its primary subsidiary, Aakash Educational Services, is trying to distance itself from its parent in its brand promotion and sales pitch.