The recent and rapid emergence of COVID-19 means humanity is now faced with living in an undeniably uncertain, distracting, and scary time. While the long-term impacts of this new challenge on both ...

The program will be aimed at industry professionals seeking to improve loyalty and retention strategies in regulated markets.

Customer relationship management involves collecting relevant data about a business’s customer interactions in one place to help managers understand their clients and improve customer satisfaction.

People frequently ask me what’s next in CRM. I have a lot of knowledge because I attend a lot of vendor briefings, so it’s a fair question, but my understanding is highly imperfect because what’s next ...

Many people look at sales training and CRM as two separate functions that operate independently of one another. Would it surprise you to hear that they actually complement one another, and that sales ...

Salesforce and HubSpot are two of the most popular customer relationship management systems (CRM) giants, each promising the ...

We all know the drill: as a software deployment draws near, it must be time for training the users en masse. It’s the only cost-effective way to get people up to speed and through the inevitable pains ...

Switching CRM requires identifying current problems, researching alternatives, data migration, team training and ...