Nutshell reports effective CRM and email marketing alignment enhances customer relationships through strategic planning in people, processes, and data governance.

Email marketing is not a secret superpower reserved for huge enterprises. Small businesses can also make use of targeted email marketing to grow, and it doesn't take long. To get started, create an ...

Automated email sequences drive efficiency and sales. Explore five powerful examples, from onboarding to cart abandonment, to ...

Marketing to customers via email is an art, but it’s one any small business can master and use to achieve impressive ROI. Most forms of marketing are expensive. Direct mailers can cost up to $1 per ...

This may come as a surprise, but cold emailing is one of the best ways that you can turn your donkey agency into a unicorn agency. You just have to go about it properly. Cold emailing isn’t about ...

Email and SMS marketing complement each other well. Here’s how to use both for your small business.

Getting the right message to the right client at the right time is the holy grail for any marketing leader. But these days, a growing universe of marketing channels can leave marketers wondering which ...