If meat is viewed by many vegans as the flesh of dead animals and a symbol of cruelty, does recreating its taste undermine the moral stance against it? According to Wikipedia, veganism is the practice ...
Plant-based food is struggling to meet this political moment, Impossible Foods CEO Peter McGuinness said. "It became woke and partisan and political and divisive," McGuinness said during an appearance ...
NEW YORK — What makes Impossible burgers possible? An engineered ingredient that makes the veggie patty look bloody — and one of many new concoctions food regulators expect to see more of in the ...
On an otherwise unadorned table at an event space overlooking Hong Kong’s Victoria Harbour, glass bowls displayed the constituent parts of the Impossible Burger. One contained a B-vitamin-laced potato ...
NEW YORK (AP) — If you want to skip meat, a new era of options is here. Beyond Meat and Impossible Foods are among the companies racing to tap into the massive U.S. market of meat eaters by more ...
The move comes after nearly four years of impactful leadership from McGuinness, during which time the plant-based food maker expanded and evolved to cement its position as a category leader REDWOOD ...
The fake meat craze has snowballed, and dozens of fast-food chains have unveiled meatless items. Consumer demand for plant-based proteins has skyrocketed. Panda Express is the latest chain to jump on ...