Diffusion of innovation is a useful theory that can help companies convince consumers to buy the company’s new goods and services.

In the context of an increasingly complex global shipping network and heightened market demand fluctuations, the maritime and logistics industry faces challenges such as greater supply chain ...

Correspondence to Dr Sharief Hendricks, Department of Human Biology, University of Cape Town, Rondebosch, South Africa; sharief.hendricks01{at}gmail.com Adoption is a decision to make full use of an ...

OpenAI’s Sora, which can generate videos and interactive 3D environments on the fly, is a remarkable demonstration of the cutting edge in GenAI — a bona fide milestone. But curiously, one of the ...