‘Hi-diddly-dee’ they’re after me lucky charms! Despite sounding Irish, the iconic leprechaun behind Lucky Charms is not as Irish as Americans might think. This “magically delicious” cereal has been ...

CLEVELAND, Ohio -- Voice actor Arthur Anderson, who supplied the voice for General Mills' Lucky Charms mascot, Lucky the leprechaun, has died at age 93. Craig Wickman, a friend, confirmed Anderson's ...

Hasbro has come together with General Mills to make a new board game out of a classic, as they have released a Lucky Charms-themed version of Mouse Trap. The game is called Lucky's Leprechaun Trap, ...

Help catch him before St. Patrick’s Day with the leprechaun traps on the back of limited-edition boxes of Lucky Charms, as well as a new “Mouse Trap”-inspired board game MINNEAPOLIS--(BUSINESS WIRE)-- ...