Jersey patches are officially here. Is there more to come, though?

Monster Energy's logo will appear on playing surfaces as well as football and basketball jerseys. Iowa State will earn about ...

“It would be a severe blow to the NBA team’s iconic brand if the Raptors were forced to stop using its new 2014 logo. But the length of the dispute and the number of requests for time extensions ...

NASCAR isn’t dropping the term “Cup Series” from its top level with the addition of new sponsor Monster Energy. The sanctioning body announced Monday that the soon-to-be former Sprint Cup Series will ...

NASCAR will have a fresh new look for 2017 and beyond. The sanctioning body announced on Monday that the premiere division will be called the Monster Energy NASCAR Cup Series, unveiling new logos for ...

A small local company finds itself in a legal battle with a giant. A Monster, to be exact. Bexar Entertainment, located in San Antonio, claims the Monster Energy Drink company wants them to change ...

A tiny Virginia craft distillery is hoping to slay a monster. Family-owned MurLarkey Distillery in Bristow says it is taking the fight to Monster Energy, the energy drink company, over the right to ...

A man's bold decision to get the Monster Energy Drink logo tattooed across his chest has sparked amusement online. The tattoo, featuring the company's recognisable large "M" symbol, was shared on ...