Netflix is on track to capture nearly 10 percent of global connected TV (CTV) advertising spend by 2027 as its ads business ...
Netflix's ad revenue exploded in 2025. The company has been focused on scaling its ad-supported plans at the expense of monetization. Ad-supported subscribers are less valuable than other subscribers, ...
After making another successful strategic choice, Netflix's new segment is thriving.
As it wraps its third year in the ad business, Netflix is switching to a new metric to capture viewership on its ad-supported tier. The streaming giant said Wednesday it now reaches more than 190 ...
Add Yahoo as a preferred source to see more of our stories on Google. The number of Netflix subscribers on the streamer’s ad-supported tier has grown by 14% on a year, but Prime Video remains way out ...
The rising price of a Netflix subscription over the past few years has led to complaints and even lawsuits from customers — and a loss in growth for the popular streaming service. Back in April, the ...
Netflix’s cheaper, ad-supported tier has reached 70 million global monthly active users two years after it was launched. The company said Tuesday more than 50% of its new sign-ups are for ad-supported ...
Dakota Johnson delivered one of the best performances of her career in the gritty drama Daddio, which is being withheld from ...
To that end, Netflix posted Q4 earnings of 56 cents per share on $12.157 billion in revenue, beating expectations. Revenue ...
While it once scoffed at the possibility of offering an ad-supported tier, Netflix has since embraced the idea, with millions of users snapping up its “Standard with Ads” plan, garnering plenty of ...