We saw it all playing out eight months ago. Paint companies started rolling out their spring color palettes with an imaginative variety of browns, and we thus concluded that brown—yes, drab old ...

Here you have it, folks: Pantone’s 2025 Color of the Year is Mocha Mousse, aka Pantone 17-1230, marking the first time in the initiative’s 25-year-history that the company has chosen a shade of brown.

When Pantone shows me its 2025 Color of the Year, the first thing I see is Skims. Then Fear of God sweatsuits. Yeezy. All flavor of taupe-adjacent Nike. The new Beats by Dre. But the official name?

Is this shade of dusty brown a repudiation of “Brat” green? By The Styles Desk On Thursday, Pantone announced its 2025 color of the year: Mocha Mousse. Far softer than the “Brat” green that dominated ...

Pantone is betting that Mocha Mousse will reflect next year's trends. Pantone Color Institute As 2025 fast approaches, Pantone has officially selected its latest color of the year: While 2024 was all ...

Luxury chocolate is in — the color, that is. The Pantone Color Institute has chosen Pantone 17-1230 Mocha Mousse as its 2025 Color of the Year. Pantone describes the color as a "warming, brown hue ...

Posts from this topic will be added to your daily email digest and your homepage feed. is creative director, managing art and design for The Verge. Since joining in 2021, her work has won ASME design ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Long before Pantone announced its 2025 Color of the Year as Mocha Mousse, we predicted that rich ...