Marketing Dive11h
Publicis integrates Adobe’s generative AI to scale up personalized content
The companies will combine creative and generative APIs with the AI-powered intelligent system that unifies the holding ...
TMCnet11h
Publicis Groupe and Adobe Expand Global Partnership to Drive Creative Expression and Personalization at Scale with Adobe Firefly Generative AI
The two companies will build solutions that combine Publicis Groupe's deep delivery capabilities across its intelligent content operations with Adobe Firefly Services -a collection of creative and ...
L'Usine Nouvelle12d
Publicis va acquérir la plateforme de gestion de données Lotame
(Reuters) - Publicis a annoncé jeudi l'acquisition de Lotame, décrite par le groupe français comme "la plus grande plateforme ...
Publicis to acquire Lotame the world’s leading independent end-to-end data solution
Publicis to acquire Lotame the world’s leading independent end-to-end data solutionPresent in 109 countries, Lotame is the #1 independent global ...
Best Media11d
Publicis Groupe to acquire Lotame
New Delhi: Publicis Groupe has entered into an agreement to acquire Lotame, the independent identity solution company, in an update on its AI strategy presented by Arthur Sadoun. Lotame is home to ...