"First he learned all the rules,” Harvard Business School professor Richard S. Tedlow said. “Then he broke all the rules ...

Walmart is refreshing its logo for the ... The word mark on the redesigned logo was inspired by founder Sam Walton’s classic trucker hat and features a typeface in bold and a darker blue ...

According to a news release, the updated branding will "better represent who Walmart is today." The company said some of the key features of the brand refresh include a wordmark inspired by Sam ...

Walmart recently unveiled a new logo, sparking considerable conversation online. The retail giant announced that the updated ...

The 61-year-old company unveiled Monday a refresh of its brand identity featuring a redesigned logo the company says is inspired by founder Sam Walton’s old trucker hat. Walmart’s logo now ...

Walmart-owned Sam's Club saw a huge jump in this year's customer satisfaction rankings, while Costco's score slipped slightly ...

Walmart said the logo will continue to use the iconic yellow spark ... That does not include the 599 Sam's Club membership warehouses it also operates in the U.S. Fox Business’ Daniella Genovese ...

Walmart’s first refreshed logo in 17 years bears strong resemblance to founder Sam Walton’s beloved trucker-style cap. Walton, who led the retailer from 1962 to 1988, espoused 10 guiding ...