Established advertising titans are gobbling up new digital shops to keep current. How are you keeping current? You might be planning your integrated second-screen campaign as of this writing, or ...

Machinima, which rose to prominence as an influential and lucrative multi-channel network catering to gamer culture, has laid off 81 employees and ceased operations. The company, which was acquired by ...

The video entitled “Thank you, I will miss you guys” is barely more than a minute long — all one shaky handheld shot trained on the face of then-21-year-old Ben Vacas. Vacas, known online as ...

A little over 2 weeks ago, reports emerged that the entire YouTube video library for Machinima had been either removed or listed as private. The reasoning for this at the time was more than a little ...

Under general manager Russell Arons, Machinima is focusing on its gamer audience with a slate of programming for digital and traditional platforms. By Natalie Jarvey Warner Bros. is revealing a ...

Now that it is fully integrated into Warner Bros.’ digital networks division, Machinima today announced a rebranding — with its longtime red-and-black logo turning green — as well as refinements to ...

The gaming-video source scored an original animated series with comic idols and serious insider cred. New CEO Chad Gutstein talks about his first big programming deal and site's new reality. Joan E.

None of our digital goods or digital communities will last forever. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. 12 years ago, if I was ...

Machinima, a specialty YouTube network devoted mainly to gaming aficionados, announced Monday that it is rebranding under the tagline “Heroes Rise.” The network -- which offers game walk-throughs, ...

Today, Machinima is sending its talent network a valentine — literally. Acquired by Warner Bros. 15 months ago, the MCN-turned-content provider for all things gaming is unveiling a new brand identity ...

Now that it is fully integrated into Warner Bros.’ digital networks division, Machinima today announced a rebranding — with its longtime red-and-black logo turning green — as well as refinements to ...