BBB National Programs’ Digital Advertising Accountability Program (DAAP) found Zillow Group’s sites and apps inconsistently adhering to Digital Advertising Alliance rules on interest-based ads, ...

NEW YORK — The U.S. Federal Trade Commission is suing Zillow and Redfin, accusing the real estate companies of entering what the regulator says is an illegal deal to suppress competition in online ...

The company, a large real estate listings platform, wanted to change its media mix to higher-quality online ad placements. “Environments where we are proud to show up,” as Zillow VP of media Ed Wild ...

In addition to last night’s spot, Zillow has a truncated 30-second version of “Lake House” that it will broadcast later on cable television channels including CNN, HGTV and USA Network. The ...

As the housing market stalls, Zillow’s CEO sees AI as “an ingredient rather than a threat” that can both help the company protect its turf and reinvent how people search for homes.