Television audience measurement body Barb has appointed RSMB to build a new analytics system to support campaign planning and ...

Data analytics and advisory firm Escalent has created an AI-led behavioural science model to produce behaviour change ...

Market research company One Minute to Midnight has hired Darius Lacey as senior research executive in its London office.

Research data and fraud prevention business Rep Data has secured growth investment from private equity firm Mountaingate ...

Market research consultancy Alter Agents has appointed Matt Kischer-Sallman as research director and Jess Largent as senior ...

Christina Tarbotton reflects on why awareness of research as a career is so low, and hears from others about their ...

Ipsos has extended its AI advertising testing tool, Creative Spark AI, to 24 countries, including India, Australia, Japan, ...

The drive for a business to become more customer-centric should not just be the focus of insights and marketing teams, but ...

Aix-Marseille University in the south of France has established a programme to welcome American researchers who may feel ...

The market research industry is in a “critical position to guide us through the future”, according to Dex Hunter-Torricke, a ...

American political polling news website FiveThirtyEight (538) has closed down, with owner The Walt Disney Company rolling it ...

What are brands doing to help counter the growing wave of male toxicity among Gen Z? That was the question put to market ...