BCCI, broadcasters and sponsors — is at a tipping point. As financial yorkers fly, survival demands Test-match discipline, ...

With generic weight-loss drugs set to arrive soon, marketers walk a tightrope between disease awareness and cosmetic allure ...

Britannia Industries has appointed Puneet Das as its chief marketing officer, with the company’s board approving the ...

Ajay Gupte, a seasoned media and advertising executive with extensive experience at WPP, is reportedly joining dentsu in a ...

Valentine's Day in India is experiencing a resurgence. Young, working adults are driving its relevance, expanding its meaning ...

The Indian gem jewellery industry hails the new zero-duty trade agreement with the US as a pivotal moment that could revive ...

Airtel B2B International has appointed Amit Thapliyal as senior vice president for brand. He will lead brand strategy for ...

As New York Fashion Week begins, American brands like Ralph Lauren and Coach flourish in the luxury market, offering ...

Alibaba's AI chatbot Qwen has paused issuing coupons due to overwhelming customer demand during its shopping campaign, ...

Explore Sir Martin Sorrell's insights on the evolving media landscape, the impact of AI on marketing, and the rise of digital ...

Creativefuel will manage Priyagold's social media and digital presence for a year. The agency will focus on content creation ...

OpenAI's CEO Sam Altman reveals that ChatGPT has surpassed 10% monthly growth, with 800 million weekly active users and ...