The New York-headquartered media measurement and optimisation platform provider Integral Ad Science (IAS) has expanded its ...

New AI-powered tools aim to help brand marketers identify the right Instagram creators and manage their ads better.

Private equity is no longer circling the ad industry—it’s taking over. As agencies transform into investment assets, Helios & ...

Articles written by Ruhie Pande ...

Following a strong opening for 2025 in January, the Indian box office retained momentum even in February 2025, with domestic ...

As India’s ad market evolves, CCI's raids on global agencies and broadcasters raise concerns over price collusion, media ...

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Contact Customer Support at [email protected] or call +91 022 69047500 ...

With advertising infiltrating every touchpoint, brands face a paradox—unmatched reach yet growing fragmentation. Can they ...

EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B ...

Raised in chaos, shaped by algorithms, Interbrand India and South Asia’s CEO wonders whether the young truly cynical, or just ...

Dentsu Creative Webchutney and New Holland, a brand of CNH and a provider of tractors and farm equipment, have launched their latest campaign, ‘Asli Hero ki Asli Taaqat’ (A real hero’s real strength).