(Bloomberg) -- Sign up for Bloomberg’s Business of Sports newsletter, delivering the context you need on the collision of power, money and sports. Nike Inc. is replacing Adidas AG as the main ...
Adidas is to return as the official ball supplier of the German Football League (DFL) next year, ending Derbystar’s long-held ...
British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...
Liverpool and Adidas share a long and successful history, having previously partnered from 1985 to 1996 and again from 2006 ...
A Financial Analysis That Exposes the Real ValueLiverpool Football Club has officially announced a multi-year agreement with ...
Liverpool have announced a blockbuster new kit deal that will see their shirts and training wear manufactured by adidas after ...
Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club's official kit ...