The Oregon Ducks have partnered with Pathway Sports and Entertainment, a company that is focused on monetizing the name, image, and likeness or NIL rights of at ...
STP and Goody’s are among the brands made famous by Richard Petty and Nascar exposure. Earnhardt fans were known to be fierce Budweiser and Chevrolet loyalists. Strong associations exist today between ...
Researchers have created a novel imaging-technology combination that can capture gene activity in individual bacteria in ...
Welcome to Deadline's International Disruptors, a feature where we shine a spotlight on key executives and companies outside of the U.S. shaking up the offshore marketplace. Today we're talking to ...
Among the key deals, Nascar has renewed its longstanding relationship with Canada’s Bell Media and will begin its new deal ...
Beverage Media’s local trade publications have served as the alcohol industry bible since 1936, offering the “local advantage” that wholesale buyers, distributors, and suppliers have relied on for ...