The technology wasn’t where it needed to be. We weren’t going to put out something that was glitchy or didn’t sound natural,” said Megan Sheldon, managing director of operational services at Big ...
The Federal Trade Commission’s (FTC) advertising disclosure rules for “material connections” are not new. The FTC has long ...
Inoculation theory proposes that psychological inoculation – analogous to getting a medical vaccination – can immunize people against persuasive attacks. The idea is that by explaining to people how ...
Make ads interactive so people actually get involved, not just glance at them. Think games, quizzes, or things they can click ...
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