Chiquita Bananas is teaming up with Universal Pictures’ upcoming Minions movie for an image recognition campaign that enables consumers to scan stickers with their smartphones to unlock digital ...

Chiquita Bananas? recent campaign with Universal Pictures? Minions film resulted in a 50 percent return rate to the image recognition-enabled content, as well as a 10 percent uptick in subscriptions ...

For example, one recipe for Chiquita Banana Minion Cupcakes called for yellow food coloring gel, mashed Chiquita Bananas, marshmallows and whipped cream, among other items. Consumers could tap the box ...