The Air Force 1, interestingly, wasn't even Dropkin's original go-to. “He had previously worn Nike SB models,” Nicko says.

Nike is investigating what it described as a "potential cyber security incident" after the World Leaks ransomware gang leaked 1.4 TB of files allegedly stolen from the sportswear giant. "We always ...

Sportswear giant Nike says it is investigating a potential data breach, after cybercriminals listed the company on their data leak site. Threat actors going by WorldLeaks recently added Nike to their ...

Nike’s struggles are exacerbated by a highly challenging operating environment in China and pullbacks in North American consumer spending. Nike has transitioned from a growth stock to a turnaround ...

Apple chief Tim Cook bought shares worth about $3 million in Nike, a move that nearly doubled his personal stake in the sportswear maker and signaled confidence in the turnaround strategy laid out by ...

Apple CEO Tim Cook disclosed a roughly $3 million open-market purchase of Nike shares this week (via Reuters). According to a regulatory filing published yesterday, Cook purchased 50,000 Class B ...

Nike has launched SNKRS Reserve, a new sneaker preorder system. The program allows fans to reserve exclusive sneakers in advance. It is designed to make the drop process more fair and transparent In a ...

Nike's revenue edged higher in the second quarter, but profits continued to fall. The company is making progress in its turnaround, especially in North America. It sees revenue declining in the third ...

Quarterly sales rose slightly for the world’s largest footwear company despite weak results in China and with its Converse brand. By Kim Bhasin Kim Bhasin covers the retail sector. Nike’s efforts to ...

Nike on Tuesday announced a series of leadership changes designed to accelerate decision making as Chief Executive Officer Elliott Hill enters the second year of a corporate reboot. The moves include ...

Nike has surrendered its running shoe dominance to competitors like Hoka and On as the sportswear giant lost focus on performance innovation. CEO Elliott Hill is overhauling Nike’s running division ...

Nike became a global sportswear empire thanks to its commitment to two key things: athletes and innovation. The brand recentered its approach last year to emphasize these core elements of its business ...