One of the most inspired television adverts ever made concerned an elderly chap seeking a long out of print book about fly ...

Mobile advertising company Liftoff is bringing together inspirational women from across the mobile industry to share their stories. In this series, we’ll explore their achievements, the challenges ...

The firm cut its outlook for the next two years by nearly $20 billion as categories like automotive, retail and technology ...

ISpot bills its Outcomes at Scale as the industry’s first business outcomes solution that can deliver attribution for video ...

With a print ad on the front page of The WSJ's The Future of Everything section, Media City Qatar boasts successful campaign ...

Optimize your Google and Microsoft Ads by mastering ad scheduling across time zones. Learn advanced strategies to maximize ...

Among today’s creative highlights, Frida offers a nutritious treat with breast milk ice cream; Major League Baseball leans ...

While Googlers say Google cares about the web, an ex-Googler said the company sees publisher traffic as a necessary evil.

Ginny Marvin, the Liaison, said that you may see a shift in Top/Absolute Top Impression rate and/or a change in overall CTR as a result of the double serving experiment. This is where Google can show ...

Magna now expects U.S. ad sales to increase 4.3% this year, down from its earlier forecast of 4.9%.

Perplexity is intensifying competition in the artificial intelligence search market, challenging Alphabet Inc.'s dominance.

The popular video app, which could be banned in the United States next month if it is not sold to a non-Chinese owner, is ...