In a cooling market, makers have been putting more emphasis on sponsorships and famous athletic ambassadors, especially in ...

Aston and the Swiss watch brand have inked a multi-year deal as Brit company reveals it’s cutting 20 percent of its workforce ...

The partnership highlights several changes at the fair, including the return of Audemars Piguet and the departure of Montblanc. Watches and Wonders runs April 14–20 ...

Titan Company is targeting $2 billion in revenue by FY30, driven by an aggressive premiumisation strategy that aims to ...

If you had bought a pre-owned Rolex Submariner or GMT-Master II for $2,000 (approx `1.8 lakh) in 2010, it would be worth ...

While many competitors are chasing the ultra-wealthy by raising prices, CEO Patrick Aoun is positioning Longines for ...

The cost of maintaining production capacities and jobs without asking for subsidies for reduced hours is clear at the Swatch ...

Niladri Mazumder, who is also president, talks about the value of Japanese craftsmanship in an industry popularly associated ...

In an interview with THE WEEK, Atlantic Watches' Head of Global Sales Philipp Rufli talks about its go-to-market strategy in ...

Adrian Bosshard, CEO, Rado, discusses why India has become its key growth market, how emotion and gifting shape luxury buying, and what this means for marketing and retail.

For Titan, the business logic is clear. The premium segment—defined internally as watches priced above ₹25,000—has been ...

Switzerland exported a record amount of goods to the US in 2025, defying a period when President Donald Trump inflicted some of his highest tariffs on the country.