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Starbucks, CEO Niccol

CNBC on MSN · 23h

Starbucks CEO: The company was 'mismanaged for a couple years'—here's his plan to 'bounce back'

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its "green apron service" plan. Here's what the strategy involves.

Hosted on MSN · 2d

Starbucks shares rise as CEO Niccol's turnaround plans gains traction

(Reuters) -Starbucks shares rose over 4% before the bell on Wednesday as the coffee chain's quarterly strong sales beat signaled that CEO Brian Niccol's turnaround plan was bearing fruit. A simplified menu and investments in store and labor operations were some of the highlights of Niccol's 'Back to Starbucks' initiative since he took the helm in August.

INSIDER on MSN · 2d

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.

Starbucks to close pickup-only stores

NBC Chicago · 1h

Starbucks to ‘sunset' nearly 100 stores nationwide, including some in Illinois, by 2026

Starbucks will phase out nearly 100 of stores across the country including as many as 11 in Illinois as part of a plan to "sunset" a once popular concept that originally launched six years ago.

USA TODAY on MSN · 2h

Starbucks is closing all pickup-only stores, CEO says. See locations.

Starbucks will be doing away with the pickup-only store model next year, CEO Brian Niccol announced. Here's what that means.

SouthCoastToday.com · 2h

Starbucks to close all pickup-only stores, including these in MA. See locations.

Starbucks will be doing away with the pickup-only store model next year, CEO Brian Niccol announced. Here's what that means.

2don MSN

Starbucks CEO Brian Niccol just put a positive spin on lagging sales. His pep talk may explain why the stock is up

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.

How Brian Niccol Plans to ‘Build a Better Starbucks,’ Starting with a $500M Investment

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

2don MSN

Starbucks CEO Brian Niccol: We want to build back a better Starbucks

Starbucks CEO Brian Niccol joins CNBC's 'Squawk on the Street' to discuss the company's recent quarter, details on its ...

22hon MSN

Starbucks CEO Brian Niccol Makes Bold Promise

Starbucks is the largest coffee chain in the world, but the company is in the middle of a sharp decline in business. New ...

CW33 on MSN22h

Starbucks is phasing out an entire category of coffee shops: Will yours be affected?

Starbucks is planning to phase out all of its “Pick Up” locations in 2026, CEO Brian Niccol announced in the company’s latest ...

1don MSN

Jim Cramer says he's confident about Starbucks' long-term potential. Here's why

Jim Cramer is bullish on Starbucks due to CEO Brian Niccol’s progress on a turnaround plan, citing successful trials of the ...

1don MSN

Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?

The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...

1d

The high-protein trend is coming for your Starbucks order

Starbucks CEO Brian Niccol announced plans for the coffee giant to unveil protein cold foam as an optional topping by year's ...

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