Google’s Gemini and agentic AI are transforming retail, turning discovery, decision-making, and checkout into a seamless, ...

Agentic AI is struggling with the complexity and variety of real-world commerce, so Google and others are helping enterprises ...

Agentic AI is struggling with the complexity and variety of real-world commerce, so Google and others are helping enterprises ...

A consumer economics watchdog says Google's new Universal Commerce Protocol is ripe for misuse where consumers could pay more ...

Google is making a big push into AI-powered shopping with the release of Universal Commerce Protocol (UCP), a new open ...

With backing from Shopify, Target, and Walmart, UCP creates a standardized framework that lets AI agents handle the entire ...

Google’s new open commerce standard aims to reduce cart abandonment and enable agent-led buying across Search, Gemini, and ...

Google today announced a new open standard, called the Universal Commerce Protocol (UCP) for AI agent-based shopping, at the ...

Google's Universal Commerce Protocol was made in conjunction with major players like Shopify, Visa, Walmart and many others.

Google’s Universal Commerce Protocol (UCP) is a new open standard designed to allow AI agents to carry out shopping commerce ...

Payment processors like Stripe and Visa have endorsed the protocol, which was developed in partnership with Shopify, Etsy, ...