What can Hollywood learn from Indian filmmakers about incorporating AI into the movie-making process? In contrast to ...

You can’t go far without stumbling into an op-ed claiming humor in advertising is dead. The Drum’s bespoke columnist and humorologist, Paddy Gilmore, disagrees. Here, he dissects a taboo-tickling ...

Upfronts, Seth Meyers didn’t just bite the hand that feeds him; he served it to the ad world with a side of sarcasm. From ...

Upfronts with a Broadway-style burn book, Seth MacFarlane took aim at Netflix, Hulu, Disney, and even HBO’s rebrand. Here are ...

The show will see Jimmy Fallon, ex-Netflix marketer Bozoma Saint John and guest CMOs rate people's big brand ideas.

At NBCUniversal’s 2025 upfront presentation in Radio City Music Hall, the network leaned into its 100-year legacy with eyes ...

With sustainability top of mind for marketers at industry events, is it time to put an end to throwaway swag? Our new ...

The work was directed by Glenn Kitson and for the first time in the Club’s history, the home kit features a diagonal stripe ...

Younger audiences can be tricky to reach. Mike Sansom of Hopscotch Consulting explains how behavioral science can help ...

The maker of Budweiser and Michelob Ultra has launched an ad campaign touting that it’s responsible for ‘American beers and American careers.’ It’s the latest company to lean on American-made ...

Each of the tales will be available on the writing platform, as well as physical copies of the books. The work comes from ...

Brands are risking credibility by pushing marketing narratives around far-fetched sustainability features that won’t work, ...