Adidas have unveiled the Mexico national team kit for 2025 and it is a beauty. Celebrating the country’s rich cinema heritage ...

Liverpool’s Adidas Deal and What It Means for Trent Alexander-ArnoldTrent Alexander-Arnold’s future has been one of the great unanswered questions of Liverpool’s season. With his contract ...

The impact the adidas Trefoil has had on football culture is unmatched, becoming an iconic piece of some of the most ...

Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning ans will get a stream of unique kits and merchandise, ...

Liverpool’s hopes of tying Mohamed Salah and Virigl van Dijk down to new long-term contracts might have been given a welcome ...

Liverpool Football Club has secured a multi-year contract with German sportswear giant Adidas, marking a significant shift in its sports apparel strategy. This partnership, effective from the 2025/26 ...

The ECHO's Liverpool FC correspondent Paul Gorst takes a closer look at what the new agreement with Adidas means for the club for the long term ...

Liverpool receives major boost in securing long-term contracts for Salah and Van Dijk. With talks ongoing, the Reds are in a strong position to retain their top stars.

The world number nine and PDC World Championships semi finalist is set to change his walk-on song for tonight's Premier ...

Liverpool and Adidas partnered together through some of the club’s most successful eras and memorable trophy lifts, first from 1985-1996 and again from 2006-2012. During this time the Reds secured ...

There are a number of parallels between Liverpool's new agreement with Adidas and the terms that were penned with current kit manufacturers ... the club through stars like tennis legend Serena ...

With the Merseyside outfit receiving 20% royalty payments, performance‑related bonuses, and an association with various ...