Liverpool will join Bayern Munich, Real Madrid, Juventus, Manchester United and Arsenal in the Elite tier of Adidas teams.

Liverpool and Adidas share a long and successful history, having previously partnered from 1985 to 1996 and again from 2006 ...

A game-changing moment in high school sports? A look at Ontario Christian's Kaleena Smith and her NIL deal with Adidas.

A Financial Analysis That Exposes the Real ValueLiverpool Football Club has officially announced a multi-year agreement with ...

British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...

Are you eyeing Anthony Edwards' latest Adidas AE 1 drop? Check our Sneakers news for more upcoming releases and breaking ...

With Adidas set to take over the reigns of next season's Liverpool FC kit, fans could expect a stunning 90s throwback and ...

Liverpool’s Adidas Deal and What It Means for Trent Alexander-ArnoldTrent Alexander-Arnold’s future has been one of the great ...

Liverpool have announced a blockbuster new kit deal that will see their shirts and training wear manufactured by adidas after ...

Liverpool have announced a blockbuster new kit deal with Adidas, with the sportswear replacing Nike, and the new home shirt ...

Adidas is taking legal action against Fashion Nova once again after the German sportswear brand claims that the fast fashion ...