The Advertiser of the Year Award will be presented to Adidas EMC's Eugene Karasev at the Dubai Lynx Awards Ceremony on 9 ...

In its new global study, adidas reveals the positive behaviors that athletes need from coaches, parents, supporters and ...

DUBAI GAMES 2025, the city’s premier team sports event, officially kicked off today at Dubai Festival City. Held under the patronage of H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown ...

Lamine Yamal and other top athletes come together in adidas' second installment of its global brand campaign 'You Got This'.

50 competing teams representing global cities don weighted vests and race up 160 floors of the world's tallest building in their bid for su ...

Discover how UAE professionals are blending work and hobbies to monetize their passions. Explore their journeys, challenges, ...

International teams kick off DUBAI GAMES 2025 campaigns with gruelling Burj Challenge as ‘Battle of the Cities’ heats up- 50 ...

The ninth edition of the Champions Trophy kicks off on February 19 in Pakistan and UAE. With Macron as South Africa’s new ...

The Organising Committee of DUBAI GAMES, the premier community sporting event in Dubai held under the patronage of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, ...

The new campaign is rooted in the universal truth that everyone needs someone to help make them believe 'You Got This' ...

Tabby, the financial services and shopping app, raises $160 million at $3.3 billion, making it the most valuable fintech in ...

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