To successfully integrate generative AI (gen AI) in marketing, companies need to balance automation, customization, and human ...

Outdated YouTube strategies won’t cut it. Check out these updated expert tips for keeping your video content fresh and effective this year.

Marketing teams that are able to identify these intersections of social media, society and more will be able to anticipate ...

German drugmaker Grünenthal pushed its latest opioid as a safer option. People around the world got hooked. Madlen Davies, Hristio Boytchev, and Rafael Cabrera report.

Despite India's rich cultural heritage and booming domestic and outbound travel, inbound tourism remains stuck.

Ashleigh Flanders, a University of Florida grad, aims to elevate Frankel's status in the industry and pave the way for more ...

Astronomers are racing to protect the dark skies as private companies seek to place large advertisements in Earth orbit ...

Sensor Tower announced it has acquired Video Game Insights, expanding its market research into PC and console.

Manus AI’s strengths and weaknesses become more apparent when compared to its competitors, including OpenAI’s Deep Research, ...

A new study from marketing expert Peter Field proves AM/FM radio ads boost brand awareness, pricing power, and profitability.