The new Apple AirTag, which is more discoverable, easier to connect to, and louder than before, is the best item tracker for ...

Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales. The tech giant was expected to sell just 45,000 new Vision Pro headsets, ...

A non-Japanese-speaking first-time visitor used Apple’s new in-ear translation feature to connect with locals at bars, sushi classes and even a fire ritual. By Ruffin Prevost I knew my efforts to ...

The M5 refresh makes the new Apple Vision Pro faster and improves some features, but it doesn't change the fact that the headset still doesn't have a long-term place in most people's homes. The M5 ...

It’s officially time to start checking gifts off your list before it’s too late. For my 2025 tech gift guide, I’m recommending technology products that I’ve actually used all year. Each of these ...

Whether you’re juggling work calls, streaming videos or browsing social media, your iPhone is a vital lifeline. Dozens of accessories can make it even more efficient and fun to use. From cases that ...

Apple’s new AirPods Pro 3 are already shaping up to be one of the most sought-after tech gifts this season, and now you can grab them at a lower price. They’re on sale for $220, down from the regular ...

Can you hear that? Sounds like a price drop! If you have been waiting for an excuse to upgrade your old ear-crusty AirPods, this is it. For Black Friday 2025, Apple’s brand-new AirPods Pro 3 are down ...

The AirPods Pro 3 represent a sophisticated fusion of state-of-the-art technology and user-centric design, crafted to elevate both your audio experience and daily convenience. Whether you are a ...

Forbes contributors publish independent expert analyses and insights. Anshel Sag is an industry analyst covering XR, 5G, mobile and PCs. Apple has made it a bit of a tradition to refresh its PCs in ...

After two years at the top of Apple’s smartwatch lineup, the Ultra 2 was replaced by the Ultra in September 2025. And with our initial extensive Apple Watch Ultra 3 testing now complete, we can move ...

While the AirPods Pro 3 launched only six weeks ago, Apple is reportedly already working on new AirPods Pro, with two key changes rumored for the earbuds. Bloomberg's Mark Gurman said the H3 chip will ...