In an exclusive interview with The Drum, the Danish beer maker outlines the ambition for its new sponsorship deal.

About Carlsberg Group Founded in 1847 by brewer J.C. Jacobsen, the Carlsberg Group is one of the world’s leading brewing groups, with an attractive portfolio of beer and other beverages.

Having the ability to turn off from work and enjoy physical activity is key for keeping Carlsberg Britvic vice-president on-trade Chris Pratt in good health. The former vice-president off-trade sales ...

The Price to Earnings (P/E) ratio, a key valuation measure, is calculated by dividing the stock's most recent closing price by the sum of the diluted earnings per share from continuing operations ...

We sell different types of products and services to both investment professionals and individual investors. These products and services are usually sold through license agreements or subscriptions ...

Forbes contributors publish independent expert analyses and insights. Steve Price is a reporter covering world soccer and soccer finance.

What about catchphrases people connect with across the world? This is the domain of brand slogans – those little sentences or phrases that remind us they exist. Here, we will look at 42 famous slogans ...