With AI tools providing more tailored, in-depth, and contextual responses delivered with a human-like tone, it’s no wonder more users are ditching Google for ChatGPT, Perplexity AI, Grok and other ...

Many of the advertisers spending money in connected TV (CTV) are companies that are completely new to the world of TV advertising.

Adobe Real-Time CDP Collaboration delivers a secure environment for advertisers and publishers to jointly discover, activate and measure high-value audiences through consent-driven first-party data ...