Fans navigating the dozens of schools in the NCAA men’s and women’s basketball tournaments might become as attached to the ...

Tod Stutzman has had over 250 photo opportunities with sports team mascots. Now, he hopes his decades-long tradition can land ...

Entries will be accepted from March 15 through March 22, 2025. The judging panel will evaluate each submission on creativity, ...

Retailers and brands can adopt merchandising tactics like upcycling and education campaigns to show reluctant consumers the ...

Driscoll Children's Hospital received a special surprise today from Chick-fil-A but it wasn't your average delivery. The food ...

The maker of Buldak has quickly ramped up an agile marketing team in the U.S. to capitalize on the brand’s retail growth and consumer love.

The chain, which has more than 45,000 stores worldwide, has attracted customers with cheap ice cream and bubble tea.

Its mascot looks like the love child of Frosty the ... This recipe helped Mixue Ice Cream and Tea become the world’s biggest food-and-beverage chain by number of locations, topping McDonald ...

We recently published a list of 10 High Growth Food Stocks to Buy. In this article, we are going to take a look at where Restaurant Brands International Inc. (NYSE:QSR) stands against other high ...

In an elaborate marketing campaign this month, Duolingo seemingly killed its viral green owl mascot in every country ... and the growth of our iconic brand," the company wrote in a shareholder ...

Functional trends are making their way into the children’s food category with brands like Tiny Sprouts focusing on gut health and cognitive benefits Children’s food brand Tiny Sprouts expanded ...

Publicity stunt? Well yes. And arguably quite an effective one. What’s for certain, though, is that brand mascots mean serious business. Used for millennia by the military and church ...