Marketers punched a variety of emotional buttons with their pricey 2026 Super Bowl TV ads — ranging from heartwarming and ...

J&J kicked off the new year with a bang, shelling out more than $78 million to air eight TV ads for Tremfya throughout ...

As part of the launch, iSpot also announced that it has made a significant investment in NVIDIA AI services so that SAGE can generate deep insights from its data. That investment reflected the fact ...

Spot, the cross-platform TV ad measurement and attribution company, today announced the launch of iSpot SAGE, an agentic AI-powered platform years in the making that revolutionizes how independent ...

iSpot, a cross-platform TV ad measurement and attribution company, on Tuesday announced the launch of iSpot Sage, an agentic AI-powered platform designed to automate and deepen insights into video ...

Super Bowl LX commercials much like the technology is taking over our lives. And that's a good thing if your dog has gone ...

Although the 2026 Novartis ad showed up 75th on EDO’s ranking, TV ad measurement company iSpot separately pinned a likeability score of 643 on the spot, determining it to be the highest-scoring of its ...

A survey of CMOs, network execs, media buyers, agents and talent, are painting a picture of what to expect between plays during this year's Big Game - and the economics behind the ads.

70% of Big Game ads are expected to bring out big talent.

Early social listening data suggests Super Bowl viewers were more buzzed about Anthropic's ad than OpenAI's.

Let us dive into the top most 10 hilarious Super Bowl commercials that made the rounds in spite of themselves!

X's AI-powered BrandRanx tracker could become a new way for judging Super Bowl ads - and reshape how brands approach the big game.