News

W ith a relatively small but highly engaged media market, Finland’s Sanoma operates in a self-contained digital ecosystem.
Mobile apps and social media platforms now let companies gather much more fine-grained information about people at a lower ...
Many of the apps and social media platforms you use every day may not charge you money, but often there is a price to pay – ...
The printing of the newspaper, which was first launched in the 18th century, will no longer be carried out on Shetland.
Last month, we spoke with a marketing director at a major consumer goods brand who was drowning in retail media complexity. I spend half ...
The Advertising Club Madras has announced the 43rd edition of advertising awards called ‘MADDYS’ with a revamped, process-driven format. It is themed “AI vs AI - Awesome Ideas vs Awesome Ideas”which ...
You wake up in the morning and, first thing, you open your weather app. You close that pesky ad that opens first and check ...
Major U.S. antitrust rulings have branded Alphabet a monopolist, with potential for a forced divestiture of assets. Click ...
In a candid conversation on the Good Life Podcast, he spoke about the rise of the creator economy, the promise and peril of AI and why credibility remains the media’s greatest currency ...
Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...
Manitoba’s November 2024 speech from the throne noted, “One of our society’s most important freedoms is freedom of the press.