Business executives and marketing teams frequently pour resources into capturing market share, improving brand image, and ...

IPL remains a prime advertising property for cooling brands, given its timing aligns perfectly with the peak summer season ...

Tom Ray, a nationally recognized speaker, will host a free marketing event in Jackson on April 8, 2025, to help local advertisers improve their strategies.

Less than a decade into his marketing and media career, Eric Morley joined forces with friend and co-founder Jeff Bentley to ...

In today’s highly competitive market, businesses constantly seek ways to stand out and connect with their target audience.

Penn Station East Coast Subs, the fast-casual sandwich franchise known for its craveable variety of made-to-order hot and ...

Investors hoping for a turnaround at Nike (NYSE: NKE) will have to wait longer. The world's leading sportswear company posted ...

Performance First Digital (PFD), an awarding-winning New Orleans-based programmatic advertising agency, launches One Click, a ...

Medallia, Inc., the global leader in customer and employee experience, today announced Carrie Parker as Chief Marketing Officer (CMO). Parker brings over 25 years of experience leading high-performing ...

Home (DOOH) advertising and Retail Media Networks (RMN) complement each other to drive consumer engagement and conversions.

Strategy buys an additional $584 million in bitcoin, boosting holdings above 500,000 BTC. The company continues to ...

To successfully integrate generative AI (gen AI) in marketing, companies need to balance automation, customization, and human ...