In today’s evolving marketing landscape, businesses are recognizing the need for campaigns that truly resonate with their intended audiences. When that intended audience is Indigenous, we encourage ...

We unearth the latest news, tips, tricks, and insights from the best marketers from Canada and around the world, and share pertinent industry news.

Communications is a noisy industry. You need to like words if you want to work in comms, PR or publicity. After all, we use a lot of words in what we do. You also need to understand that words matter.

Attending digital marketing events is an excellent way to learn new skills, network with professionals, and stay up-to-date on the latest trends. Canada boasts a vibrant digital marketing community, ...

With Google’s decision to keep cookies but allow consumers to opt-in or out, marketing on the open web will need to adapt. This shift mirrors trends seen on iOS, where 77% of Canadian users opt-out (1 ...

Written by: Jo Loup for NLogic (full article can be read here). Over the past five years, the pandemic and the increasing cost of living have both influenced consumer behaviour trends in Canada. Using ...

"What are the top training schools for people who want to get a job in digital marketing?" Here is what 14 thought leaders have to say: From my experience and research, I can confidently recommend ...

The 2025 Pinterest Predicts Trend Report is here and it’s the most forward-looking and insightful glimpse into the future for marketers and advertisers. While most people are reflecting on the year ...

Jelly Academy’s Digital Marketing Bootcamp is a global leader in training current and future-ready digital marketing skills. Whether you’re launching a business, enhancing your marketing expertise, or ...

Selecting the right marketing course is a pivotal choice for both current and aspiring marketers. But with numerous options available, tailored to various aspirations and learning preferences, the ...

As Bill C-18 takes effect, brands across Canada are strategizing their advertising approach. Christina Summers, Country Manager at Roku Canada, offers her insights on the impending shifts in ad ...