From brooches and pendants to lipstick tubes and panthers mid-pounce, the most intriguing watches today come in unlikely ...

The timepieces that stood out in this edition included new watch families from Patek Philippe, Rolex and Piaget.

A sense of cautious confidence infused the fair, where executives highlighted fair value, statements of identity - and avoided tariffs talk.

HER TIME: South Korean actress Jun Ji-hyun, who was spotted checking out Piaget’s booth at Watches and Wonders Geneva earlier ...

Geneva’s annual Watches & Wonders fair is a horological playground where brands unveil their latest innovations, and ...

Explore the latest launches unveiled in April at Watches and Wonders Geneva 2025 with our curated guide to the standout ...

Jorg checks out the new Zenith G.F.J. ✓ The 160th-anniversary model starts a new product line ✓ Read about it and upcoming ...

The vintage style is revived courtesy of Cartier’s Tank à Guichets, but it's not the only noteworthy model - here's our ...

The fair generated $53.5 million in media impact value, up 6 percent compared to 2024. Celebrities including Kim Woo-bin and ...

From Rolex’s first new collection in more than a decade to the world’s most complicated wristwatch, timeless timepieces from ...

From vintage revamps to Hermès's new horse watch, here's every stunning piece that took our breath away at Watches and ...

The definitive roundup of every key release from Watches and Wonders Geneva, high-end horology's biggest party of 2025.